Webinars

Using webinars for lead generation

Webinars are excellent for B2B lead generation, offering valuable content while subtly introducing your services. They create engagement, build trust, and naturally lead to conversations through a softer, non-intrusive sales approach.

Thought Leadership

We are usually able to get 10 - 50 people to sign up and attend your webinar, using our proven process.

Marketing Qualified Leads

Best for the number of marketing qualified leads who subscribe to your business and position you as the Thought Leader.

Sales Meetings

We follow a process which gives you the best chance of making this marketing activity turn in to sales for your business

Done for you

We can complete every part of the webinar process for you, meaning you can turn up to the event with everything already done for you.

Book a call with Luke

35 Sign ups to our webinar

"We experienced success with Bravura Digital through their webinar campaign activity. We found the quality of the attendees were very impressive"

Shaun Uthup

CEO & Founder, SOZO Design

Start with Bravura in less than 7 days

Plan

We collaborate with you to plan the webinar, providing expert insights for a successful campaign. Together, we define the ideal customer profile to attract the right attendees and ensure the content resonates with your target audience.

Invite

Using a mix of traditional sales tactics, including phone calls, emails, and LinkedIn, we will personally invite your key prospects to the webinar, ensuring a targeted and engaged audience.

Warm-up

We shortlist attendees and engage them through automated emails and regular reminders, building anticipation and interest, so prospects are excited and ready for your event.

Run

You present the webinar to showcase your expertise, while we manage the backend, ensuring smooth operations, taking notes, and supporting you in delivering a professional experience.

Follow Up

Post-webinar follow-up is critical. We turn attendees into valuable sales meetings by reaching out promptly, capitalising on the interest generated during the event.

Nurture

We create a nurturing process to maintain ongoing communication with prospects, keeping them engaged and ensuring you remain top-of-mind for future opportunities.

Webinars are powerful tools for attracting high-intent leads. By providing valuable, industry-specific insights, you can engage potential clients and build trust. At Bravura Digital, we help you create interactive webinar campaigns that not only capture leads but also allow you to collect detailed first-party intent data, making follow-up strategies more targeted and effective.

We use a combination of data-driven online advertising, targeted email campaigns, and personalised landing pages. Our team ensures your webinar is promoted to the right audience by leveraging precise audience segmentation and retargeting tactics. This increases both the quantity and quality of registrations, enhancing your lead pool for future nurturing.

After the webinar, we focus on engagement and follow-up. Our system tracks participant activity during the webinar, such as questions asked, polls answered, and materials downloaded. This first-party intent data helps us create personalised follow-up campaigns, including targeted email sequences and retargeting ads. These tailored interactions are designed to nurture attendees down the sales funnel, converting them into qualified leads.

These FAQs position Bravura Digital as a strategic partner in webinar-based lead generation, emphasising expertise in both data collection and post-webinar engagement strategies.